The Google page rank or PR of a website is the ranking provided to a website by Google. The ranking is done between 0-10 where the best websites are ranked 10. Higher page rank means that the website is Google friendly and is better than those below it. The better a website is the better its PR will be. There are many factors that can affect the PR of a website. For example: The page rank of Face Book, the social network giant, is 10 and that of Xicom technologies, a prominent web development company is 4.
A blog or website with high PR is considered very effective as the do-follow links from them can influence the page rank of other sites. Higher page rank also signifies that your website is of high quality and all the lower PR websites would want to get back-links from it. Websites with good PR can easily get approval for any type of affiliate program or advertising network. Further, blogs with high PR can easily earn money by allowing other website to put their links and displaying reviews for other websites on it.
Mentioned below are some tips that can help in increasing the Google page rank of a blog:
Submit it to prominent search engine directories: The first step should be submitting the URL into prominent search engine directories such as Google, Yahoo, Bing etc.
Unique Content: Google along with all other major search engines give high priority to fresh and good quality of content. Try to put in only relevant and informative content that can also be useful in attracting and indulging users on your website. Never use duplicate content on your website.
Regular updates: Keep posting blogs and content on your blog site on a regular basis. It would be best if you can post one blog every day.
Create Back-links: Try to create as many Do-Follow back-links for your blogs as possible. Avoid any automatic back links from sites as most of these are dead back-links and do not help in increasing the page rank. Further, Google has also started penalizing websites that use dead back-links for increasing their page rank.
Keyword Research: The content you post on your website should contain important keywords through which visitors will search for you on the search engines. You can make use of adword keyword tool to find out the most relevant keywords for your blog. Using phrases with 3 or more than 3 words would be most beneficial. Articles and blogs having proper keywords are ranked higher and can bring in more traffic on your site.
Submit It Into Quality Blog Directories: Submitting your blog to major blog directories such as technocrati, Dmoz etc can enhance your page rank.
Social Bookmarking: Social bookmarking is also an effective and proven technique of bringing in the traffic and increasing the PR of a blog. It works as back-linking and can be very effective if the content is engaging and becomes popular.
There are many more ways of adding quality to the above mentioned efforts but for now this will be enough. Just take care that your content is original and of highest quality. Further, whatever sites you use for back-links should be high ranking websites so that you can get maximum benefits from them. For more professional and quick results you can always hire a professional web development company that also offers proven SEO and internet marketing services.
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