Sunday, November 27, 2011

A case study on why Monitor Scout for website & server monitoring

A fair percentage of online space is occupied by e-commerce websites. More and more e-commerce sites are going live every other day. The efficient website and server monitoring service is a must for the proper functioning of business websites, smooth order placement, hassle-free financial transactions, enhanced user experience and fast loading. E-commerce website owners having their online business operations across geographies must go for dedicated global server monitoring services. Those lacking technical know-how of an e-commerce site, hire an ineffective server monitoring service provider and therefore, suffer a fall in the number of business conversions due to the hitches in the functioning of their sites.

Here is a case study on how the e-commerce website of AVK, a brand shoe manufacturer and seller, suffered a fall of their online sales margin because of technically poor server monitoring service and how it survived in the cut-throat business competition, using monitor scout. Monitor scout is a dedicated solution for website and server monitoring.   

A technical bug in the hosting server had bogged down AVK's online shoe business website and slowed down the navigation of the site. AVK's server monitoring service provider could not detect the problem. Customers had to leave the site being annoyed with the slow-paced browsing of the product pages. It continued for a few days. The website owner lost potential customers and experienced a nosedive in the number of sales leads from his online shoe selling platform. The ROI from the website dropped down to a considerable extent.

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