Rich Internet Applications provide users with a responsive interface and is known to deliver interactive web experience. Most RIAs are designed to boost businesses with better productivity.
Delivering a plethora of features, Rich Internet Applications which include videos, word processors, games and mobile apps have become hugely popular worldwide.
RIAs are basically applications which are like desktop based applications with better interactivity and communication. Take for instance AJAX, which is widely used as a RIA and delivers a fantastic interface for many users across the globe.
RIAs are useful for making new applications which is not possible with traditional technologies. Complex processes like online shopping and data analysis can be done by RIAs easily. RIAs can be used for work with existing web application infrastructure and can be used as normal HTML web pages.
Customer engagement brings a lot of value to the table. According to a recent study, conducted by the Economist Intelligence Unit on behalf of Adobe, 80% of the respondents said that improved customer loyalty is one of the main results of customer engagement while 75% said they believed that customer engagement can lead to higher profits.
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